March 21, 2006
Support Our Ribbons meet Operation: Over
Bostonist has a soft spot for magnetic ribbons. Somerville’s got it’s very own ribbon making enterprise: Support Our Ribbons. A group of ironic entrepreneurs have set up shop on the web offering everything short of the ever-popular Support Our Troops Magnetic Ribbon Costume. Today we’d like to introduce the intrepid ribbon distributors at Operation: Over (and any of you other magnetic ribbon aficionados) to the boys of Somerville at SOR.
Yesterday eight bikers set out on windy Boston streets to distribute their modified ribbons. They had collected [their word, and Bostonist has an inkling that it doesn’t mean they walked into a store and bought] 200 or so ribbons over the past two years, spray painted them black and adorned them with the handwritten slogan “100,000 dead” and a peace sign. They posted pictures up on their website and on the Boston IndyMedia page.
The distribution channel seems to have been a guerilla marketing effort. Perhaps they’ve taken a page out of the Modernista! advertising handbook. We’re having a hard time believing that the minivan with government plates willingly slapped one of the mod. ribbons on their tail. Don’t get us wrong, we don’t see anything wrong with alternative message ribbons (snakes on a plane anyone?), but to add some pizzazz to the cause why not hit up the Somervillians at SOR for a flashy bulk order – in the interest of local commerce perhaps just give them a link on your sidebar.


