Deirdre Dagata is no longer the voice of mid-day pop radio in Boston. Clear Channel, the owner of Jam'n and Kiss, made the decision this month to consolidate their DJ staff. The move sounds like smart business practices; they're planning to sink the savings into internet and sales operations. Instead of giving the Boston market a more profitable local station it effectively strips the mid-day of a local personality. Replacing Deirdre is Shelley Wade whose voice will beam in from New Jersey. Shelley will continue to DJ the mid-day show on New York City's Z100 (which actually has studios in Jersey City). Shelly will have a hard time pledging her allegiances to the Yanks on one broadcast and switching over to sing the praises of the Sox. The real loss here is a life long New Englander radio personality. From Deirdre's Kiss 108 profile page:

I’ve come full circle! As an Emerson College student the most memorable moment was when I got accepted into the internship program at Kiss 108! I grew up listening to Kiss 108. It was my favorite radio station. I started out as an intern on the Matty in the Morning Show…I got back into the radio end of the business working at WWKX-Kix 106FM (now Hot 106FM) in Providence, RI. This led to my job at Kiss 108’s sister station WJMN – Jam’n 94.5FM which was my home for the past 6 years. Now I have a new home weekdays from 10a-3p right here on Kiss 108!

Image of Deirdre Dagata and Big Papi from the Kiss 108 website.