Youk's New Energy Drink--SlumpBuster. No, Really.

When an athlete gets famous, his or her image will be slapped on everything in sight. Remember Kobe Bryant's pre-scandal days when he was on jars of Nutella? Well, Red Sox Monster and BevNET are reporting that Kevin Youkilis has signed up to market a new energy drink entitled--ahem--"SlumpBuster."

BevNET euphemistically stated that "SlumpBuster" was a "term widely recognized by athletes and fans." Indeed. According to the Urban Dictionary, a "SlumpBuster" is

A promiscuous and/or unattractive woman with whom a man would normally have nothing to do - however he sleeps with her anyways because he's in a slump.

Red Sox Monster did the legwork and found that Youk didn't name the drink, but the base notes of desperation and low-self-esteem will drown out any zesty energy-drink flavor. And how did the name "SlumpBuster" get past Enza Sambataro, Youkilis' girlfriend? Sambataro has cultivated a reputation as a tough cookie, and we wish we'd heard the conversation between Youkilis and Sambataro when the prospect of "SlumpBuster" came up. One of them had to wonder at some point if there was any "SlumpBusting" going on in that relationship.

On the upside, another "SlumpBuster" flavor will be developed and called "Youk's Signature SlumpBuster," and that will go to Kevin Youkilis and Sambataro's charity Hits for Kids. And that name will get the product plenty of attention.

More commentary at Red Sox Monster. Image of the pantsless SlumpBuster (obvious, isn't it?) from the SlumpBuster MySpace page.