Lucky Magazine Thinks Somerville is Part of Boston

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Bostonist generally likes Lucky Magazine. They feature clothing and beauty products at a variety of price points and helpfully give you little stickers saying Yes! and Maybe? to remind you which products you want to conspicuously consume.

But the "Shopping Report" section of their May 2008 issue made us wonder whether Lucky's laser-like focus on fashion has blinded them to basic geography. Hip new housewares boutique Grand is listed under "Boston," which we could forgive, but the first sentence of the write-up reads, "Grand is a pioneer in the not-yet-gentrified neighborhood of Somerville and is the kind of store that's strong enough to draw others to the area."

Oh, Lucky. Somerville is not part of Boston! It has its own seal and everything! In fact, Union Square, The actual neighborhood where Grand is located, has its own Wikipedia page. And the wiki even includes a section on gentrification, because, shockingly enough, Grand is not the first upscale business to discover that Somerville isn't exactly a war zone.

While we're on the subject, Lucky, Brookline and Cambridge aren't neighborhoods of Boston either.

Image of this month's Lucky from the magazine's website

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